Millennials, a generation shaping our world, are causing significant shifts in various industries. As they continue to grow and influence, changes in the business realm are becoming more apparent. From the decline of chain restaurants to shifts in online retail and fashion, millennials have impacted numerous sectors, including the diamond and jewelry businesses.
But first, what defines a millennial?
According to the Oxford Living Dictionaries, a millennial is “a person reaching young adulthood in the early 21st century.” The age range for millennials varies depending on the source. For instance, the Pew Research Center identifies millennials as those born between 1981 and 1996, while the Census Bureau’s definition includes individuals born between 1982 and 2000.
So, why should millennials explore entrepreneurship?
1. Tech-Savvy Nature:
Millennials have grown up surrounded by technology, making them adept at leveraging it for various purposes. Beyond mere socialization, they utilize technology to innovate and improve processes. This technological proficiency has already begun influencing businesses, leading to faster, more efficient, and convenient transactions.
2. Open-Mindedness:
Access to the internet has exposed millennials to diverse perspectives beyond their immediate circles. This openness to different viewpoints makes them receptive to unconventional ideas and business approaches. Embracing creativity and challenging traditional methods, millennial entrepreneurs foster an environment conducive to innovation.
3. Willingness to Take Risks:
Millennials are willing to take calculated risks in pursuit of entrepreneurship. Unlike previous generations, who may have relied on stable employment or government support, millennials view betting on themselves as a viable option in today’s economic landscape.
Interested in Pursuing Entrepreneurship?
Embark on your entrepreneurial journey by enrolling in the Business Management Study Program at SGU. Offering concentrations in Digital Marketing, Finance, Business Analytics, and Innovative Entrepreneurship, this program equips students with the necessary knowledge, skills, and confidence for effective business management.
Throughout the program, students receive international certifications and participate in entrepreneurship development programs, enhancing their competitiveness in the global business arena. From foundational business courses to specialized concentrations, SGU’s curriculum emphasizes practical learning through case studies, projects, and problem-solving exercises.
Graduates of the Business Management Program have various career opportunities, including entrepreneurship, managerial roles in multinational corporations, and positions such as Brand Manager, Customer Relationship Manager, and Finance Manager.
About SGU:
Established in 2000 through collaboration between Indonesia, Germany, Switzerland, and Austria, Swiss German University (SGU) is an international institution offering quality education aligned with global standards. With a range of Bachelor’s and Master’s Degree Programs spanning Engineering, Information Technology, Business, Life Sciences, and Social Sciences, SGU aims to produce skilled professionals ready to meet industry demands. With small class sizes and English as the medium of instruction, SGU provides a conducive environment for pursuing tertiary education with confidence.
