Starting a small business offers the chance to develop your products or services while managing behind-the-scenes tasks like scheduling, marketing, bookkeeping, and hiring. With your own small business, you’ll ultimately have the final say on how everything runs.
Successful small business owners often have a drive to learn, an interest in new ideas, or motivation to work toward their goals. In the U.S. alone, there are over 33 million small businesses and startups, each beginning with one thing: an idea.
In this guide, you’ll discover 16 promising business ideas. Whether you’re interested in tech, creativity, working with others, or working alone, there’s an idea here for you. You’ll also find practical tips on starting your own business, plus budget-friendly online courses to gain the skills you need.
Small Business vs. Side Hustle
A small business is defined as an independent business with fewer than 500 employees. For some, running a small business is a full-time commitment, while others run it alongside their primary job, making it a “side hustle.”
This article focuses on small businesses that people often treat as full-time work.
16 Small Business Ideas
The first step in starting your own business is figuring out what type of business to create. Use this list to spark ideas, and consider these questions as you explore:
What skills do you already have, and what are you interested in learning more about?
What types of tasks do you enjoy?
Do you have any restrictions, such as limited time or budget?
1. IT/Computer Consultant
Helps other businesses set up and troubleshoot computer systems. Often works with
clients lacking in-house IT support and may coordinate with vendors for equipment.
Best for: People who enjoy building and fixing computers
Requirements: Tool set, local travel, some physical strength
Average Salary: $101,166 per year
2. Repair Person
Fixes things around homes or workplaces, from clogged gutters to leaky faucets.
Best for: Those who enjoy working with their hands
Requirements: Tool kit, local travel, physical strength, and flexibility
Average Salary: $47,769 per year
3. Landscaper/Gardener
Maintains yards by mowing, planting, and managing pests.
Best for: Physical work outdoors and yard design
Requirements: Landscaping tools, local travel, and physical strength
Average Salary: $47,312 per year
4. Cleaning Service
Cleans homes or businesses on a regular basis, often with a predictable schedule.
Best for: Those who enjoy cleaning and organizing
Requirements: Cleaning supplies, local travel, and maneuverability
Average Salary: $44,196 per year
5. Professional Organizer
Helps people declutter and organize their living spaces, and may assist with downsizing or
relocating.
Best for: Sorting and organizing tasks
Requirements: Organizational supplies, local travel, and maneuverability
Average Salary: $65,192 per year
6. Personal Chef
Prepares personalized meals for clients based on their tastes and dietary needs.
Best for: Working in the kitchen and focusing on nutrition
Requirements: Cooking tools, local travel, access to ingredients
Average Salary: $67,317 per year
7. Interior Designer
Furnishes and decorates homes, coordinating with contractors for renovations.
Best for: Those with a talent for design and styling
Requirements: People skills, organization
Average Salary: $84,579 per year
8. Photographer
Captures important events or personal milestones, sometimes specializing in specific
types of photography.
Best for**: Artistic expression and capturing moments
Requirements: Camera equipment, local travel, and maneuverability
Average Salary: $67,219 per year
9. Event Planner
Organizes events like weddings and conferences, handling everything from vendor
coordination to permits.
Best for: Creating memorable experiences
Requirements: Organization, people skills, travel
Average Salary: $79,736 per year
10. Bookkeeper
Manages finances for businesses, handling payroll, invoicing, and balancing bank
accounts.
Best for: Math and budgeting
Requirements: Ability to work independently
Average Salary: $76,113 per year
11. Personal Trainer
Offers fitness guidance and training, either privately or in group sessions.
Best for: Physical activity and client interaction
Requirements: Certification, physical strength, and fitness equipment
Average Salary: $62,526 per year
12. Life/Career Coach
Guides clients through personal or professional changes, often requiring emotional
intelligence.
Best for: Helping others navigate change
Requirements: Empathy and active listening
Average Salary: $67,477 per year
Home-Based Small Business Ideas
For those who prefer working from home, here are some great options.
13. Graphic Designer
Designs logos, flyers, and other graphics for brands. Requires collaboration and
creativity.
Best for: Visual storytelling and collaboration
Requirements: Computer, design software
Average Salary: $57,979 per year
14. Website Developer
Builds websites with a mix of IT and design skills, helping clients establish an online
presence.
Best for: Coding and design
Requirements: Computer with internet
Average Salary: $96,994 per year
15. Writer
Writes for various clients, from editorial work to content creation for brands.
Best for: Writing and storytelling
Requirements: Computer
Average Salary: $75,762 per year
16. Virtual Assistant/Administrator
Helps clients stay organized with digital tasks like email management and scheduling.
Best for: Organization and collaboration
Requirements: Computer with internet
Average Salary**: $67,827 per year
Starting Your Small Business
1. Understand Your Costs
Every business has expenses, divided into start-up costs (like equipment and office space) and ongoing expenses (like utilities and wages). A business plan will help you calculate the total cost to launch and maintain your business. You can fund your business through loans, savings, or investments.
2. Determine Your Value
Your ability to make a profit depends on the value of your services. Consider your expertise, location, and the demand for your offerings. Doing market research will help you set competitive prices.
3. Build Your Brand
Identify what makes your business unique, and promote it through social media, a website, or other marketing channels. Find your niche and target audience, then tailor your marketing to reach them effectively.
By following these steps, you’ll be on your way to launching a successful small business that brings you both personal satisfaction and financial rewards.