The Millentrepreneur

The number of Generation Z and millennial microbusiness owners grew faster before 2020 compared to Generation X and baby boomers, especially in Pittsburgh, where the proportion of microbusiness owners under 40 more than doubled from 21% to 47% since 2019. Venture Forward, a unique research initiative by GoDaddy established in 2018, studies the impact of ….  Read More

The world of entrepreneurship is constantly changing, offering both exciting opportunities and challenging setbacks. The success of a business largely depends on choosing the right type of venture. However, a “successful” business model is about more than just making money. It involves factors such as scale, sustainability, social impact, innovation, and growth potential. For millennial ….  Read More

When questioning millennials about their career aspirations, many express the desire to own their own businesses. A study conducted by Ernst & Young in 2018 revealed that 58% of Americans aged 20-34 envision themselves as business owners. Similar sentiments are echoed in countries like China, where a survey by JWT Intelligence indicates that 74% of ….  Read More

Are you a young entrepreneur with a brilliant business idea? If so, you’re likely full of confidence and optimistic about your future success. But to succeed, you need potential customers, lenders, and business partners to believe in you, too. How can you ensure others take you seriously and have faith in your venture? Here are ….  Read More

An entrepreneur is someone who starts an innovative business offering new or necessary products to customers. While entrepreneurship can begin at any age, some people choose to start young. Understanding more about young entrepreneurs and how to become one can help you develop the skills needed for a successful career. In this article, we explain ….  Read More

Many people dream of starting their own company. After all, what could be better than being your own boss and bringing your passion project to the world? Even if you’re not ready to start your business now, there are many things you can do while you’re young to improve your chances of success later on. ….  Read More

When entrepreneurship students focus on creating value rather than just starting ventures, they develop skills that benefit them throughout their careers. Students with a growth mindset toward entrepreneurship believe they can continuously improve their entrepreneurial abilities and make a positive impact on society. Few students have the means to start their own companies, so schools ….  Read More

Ever wondered what’s going on in the minds of today’s young adults? What are their thoughts and aspirations? What are their ideas about the future? This generation, also known as Millennials, has unique traits and interests that set them apart from those before them. Young people today are well-educated and independent, thinking for themselves and ….  Read More

Last year, millennials became the largest generation of consumers in the U.S. Their impact is significant, not just because of their numbers, but because they influence the buying habits of others. For instance, a 50-year-old man may not be a millennial, but he might be just as committed to wearing his Nike+ FuelBand daily as ….  Read More

Millennials are the world’s largest generation and are expected to make up 75 percent of the workforce by 2030. Chris Tuff, director of content marketing and partnerships at the Atlanta-based advertising agency 22squared, shares his professional insights in his new book, “The Millennial Whisperer,” about how this generation has often been misunderstood and mismanaged. Chief ….  Read More