Millennials Are No Longer the Future of Financial Advice – They Are the Present

BlogBusiness

In a previous article, we talked about client segmentation and explored how dividing clients into target markets can improve engagement, efficiency, and profitability for financial practices. In this article, we dive deeper into specific client segments, focusing on Millennials (also called Gen Y). While many advisers still see this generation as a fringe market due ….  Read More

Millennials Seek More Access to Advisors and Value Financial Planning as Much as a Pay Raise  

BlogBusiness

It’s easy to stereotype millennials as a generation that relies solely on digital interactions for everything, including financial planning. However, this assumption is inaccurate. New research from The Guardian Life Insurance Company of America® (Guardian) shows that millennials are more complex when it comes to financial planning habits and preferences. The study reveals that millennials ….  Read More

Social Media’s Impact on Personal Finance for Millennials and Gen Z

BlogBusiness

Younger generations, especially millennials and Gen Z, are increasingly using social media for financial activities like making and receiving payments, crowdfunding, shopping, and learning about finance. While social media offers convenience and a sense of community for these financial tools, it also brings risks like fraud and misinformation. Millennials (born 1981-1996) and Generation Z (born ….  Read More

Personal Finance Tips for Millennials and Gen Z

BlogBusiness

Managing personal finances can be tough, especially for Millennials and Gen Z who deal with unique financial challenges. However, with the right approach, they can build a solid financial base for the future. This guide offers practical advice on budgeting, saving, and investing tailored for younger generations. Budgeting: The Key to Financial Stability Know Your ….  Read More

Digital Transformation and Millennial-Led Businesses: How Young Entrepreneurs Are Adapting to the Digital Era

BlogBusiness

Digital technology is rapidly changing the way businesses operate, and millennials must adapt their approaches to meet today’s evolving demands. Who Are Millennials? Millennials are people born between 1981 and 1996. They grew up during a time of significant change, including shifts in family structures, the widespread use of computers, wireless technology, and the increasing ….  Read More